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Brand design and marketing projects for growing businesses.

We believe the best brands are built through solid planning, clear strategy and exceptional creative.

Our brand design services help New Zealand businesses bring their ideas to life through clear strategy, thoughtful design and collaborative delivery.

From discovery to design rollout, we guide you through a creative process that captures who you are and ensures your brand connects with the people who matter most.

Becky, project manager at Briefed, smiling and facing the camera

Our Approach

About Briefed

Briefed exists to give businesses a smarter, more structured way to deliver creative, marketing and brand design projects. Instead of juggling multiple agencies or freelancers, you get one trusted partner to guide your branding and marketing process from start to finish.

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Led by Becky, a strategic project manager with deep agency experience across brand design, digital and marketing, Briefed acts as your independent partner and extension of your team. We ensure your next brand project, whether it is a full rebrand, new brand identity or packaging rollout, is delivered seamlessly.

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We define what is needed, support with budget development, and manage the best creative teams to bring your brand to life. Every stage of the brand design process is handled with clarity, collaboration and care.

Bright creative workspace with desk and tools, representing Briefed’s process

Our Process

Strategic brand design

A proven process that keeps things moving.

Defining the Brand Brief

First, we work with you to understanding what you’re wanting to achieve and what success looks like. Then we turn that into a clear, actionable plan that sets the direction for the entire project.​

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  • Brief writing

  • Budget planning

  • Timeline creation

Gathering the right team

Once the brief is set, we hand-pick the best creative and marketing partners to bring it to life. Whether you need a brand strategist, designer, developer, copywriter or digital marketer, we’ll assemble a team that fits your goals, budget and working style.

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  • Finding the best talent to deliver your project

  • Advocating for your brief and budget

On track & on budget

Throughout the project our role is to keep communication flowing, ensure the brief is being followed, and solving roadblocks as they arise. We’re there to keep everything aligned, on time and moving forward so you don’t have to chase or coordinate multiple people to get the outcome you want.

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  • Project Management

  • Internal & External Stakeholder Engagement

Brand Design vs Logo Creation

Brand design goes far beyond creating a logo.

 

A logo is one visual element of your identity, but brand design defines how your business looks, feels and communicates across every touchpoint. It combines brand strategy, visual identity, typography, colour, and tone of voice to create a consistent and memorable brand experience. At Briefed, we manage the full brand design process for businesses, ensuring your brand tells a clear story and stands out wherever it appears.

Get in touch. 

Lets Chat

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Christchurch, New Zealand  

Global Capabilities 

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